How does good editing go unnoticed?

Edits are cuts in the “reality” of a film or television show, so they should be jarring. So why don’t we really notice them? Bertolt Brecht was a famous playwright and director of the early twentieth century. His approach towards theater was to alienate the audience to remind them that they were watching a production […]

Post Production Film Editing – The Importance of Rhythm and Pace

Editing a video or a film is one of the most vital aspects of storytelling in film. The right rhythm and pace of the edit can determine the progression of the narrative – true, but it can also change how the audience receives the message of the film entirely. Weak editing is not only visually […]

ADOBE LIGHTROOM CC – Mobile Tips, Features & Tricks

‘Adobe’ a multinational company known for producing multimedia, creativity software and famous for Photoshop, did a huge favour to photographers and content creators by integrating its renowned software Lightroom CC to mobile devices. As a result photographers can now edit images on-the-go saving the hassle of carrying a bulky laptop and hard disks around! Adobe […]

The 8 Technical Elements in Film Production

If you’ve been wanting to break into filmmaking, it’s extremely important to have a solid understanding of the technical elements involved in the production of a film. This blog aims to provide that information in a nutshell. So let’s get started! You know when you’re talking to someone and trying to explain how you feel […]

A Full Shot: What is it & what are its uses?

In traditional film production, multiple cameras are often used to shoot each scene. (See the camera positions A, B, and C in the figure on the right). Actors play the same scene a number of times until the director is satisfied with their performance and also until each scene is recorded using all the camera […]

Ok, you’ve made a short film, now what?

Isn’t it the best feeling when you finish a short film that you’ve been working on for months on end? It’s like a precious baby being hatched and now is ready to be seen by the world. But then you ask yourself; but now what? In this blog, we will be giving you insights into […]

What is a Close-Up shot? How did it emerge & how it’s used in film

A close-up shot is a photograph or shot taken of a subject or object at close range intended to offer the viewer more detail on the subject. The imagery in the frame should be identifiable. When the close-up is used on an actor, it creates a more critical emotional connection between your audience and the […]

What is Shallow Depth of Field and how is it used?

If you have your interest in photography or cinematography, you might be aware of the different tips and tricks out there that you can use to make your images or videos more powerful. Cinematic effects in a video add so much more value and meaning to a shot. This blog post covers a shot technique […]

9 ways you can make filming a ‘case sensitive’ interview easier!

An interview can be a minefield on a sensitive topic. You don’t want to say something thoughtless and disrupt your next article’s subject, but you need all the details you can get to make sure you have something to write on. Our production team went through an experience of this with their production for Telly; […]

What does a film director do?

Confused about what is difference between a Producer and a Film Director? Read on … The film director is the person who is in charge of making sure that every component of a movie runs smoothly. Generally, the director works on a movie from its conception stage to its delivery stage. How the scene is […]