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It all started on Tuesday, the 10 of March, the day the Ramadan announcement ideas were presented to the management of Boubyan Bank. The idea was pitched to the administration and approved on the same day. Everyone was filled with joy, I personally really loved the idea and was very eager to implement it. Immediately, […]
How to Boost Instagram Feed Video Ads for App Install Campaigns
With Instagram ads around, Facebook has offered advertisers an amazing platform. And you can just get started using Facebook Ads Manager! Take a quick look at why you should seriously consider Instagram advertising and the different ad formats that are available. WHY YOU SHOULD CONSIDER INSTAGRAM ADS INSTAGRAM AD FORMATS The Instagram photo and video […]
Picking the right social media platform for advertising
Social media has consolidated its position as an essential platform for advertisers to connect with their clients. According to the Interactive Advertising Bureau, domestic advertising revenue in social media increased impressively 55 per cent last year alone, from $7 billion to $10.9 billion. This figure will rise to $15 billion in 2017 eMarketer predicts. The […]
Corporate Identity and What You Need to Know to Improve Yours!
Think about any of the items you’re purchasing. How did you find out or even think about buying those products? Would you remember a brand or organization with an image of their logo? Some companies have excelled at making their brand or company well known. This blog aims to provide you with the necessary information […]
Don’t just sit there! Start social media advertising!
Social networking refers to websites and applications designed to enable users to exchange content in a fast, effective and real-time manner. Having posts all over the world in just a few moments can only be done by social media. Promotional platforms offer in different ways, but in the shortest time, social media can allow ads […]
Our Digital Advertising Team is Google Certified!
You’ve probably heard about many ad servers on the market, and about all the free or paid solutions. Of those choices, we will concentrate on the product that we can attest to being the most beneficial of all of them, the Google ad server (DFP). Double Click for Publishers a.k.a DFP, now renamed to Google […]
5 Details You Really Need to Learn About the COVID19 Social Media Outbreak
The world is witnessing a global pandemic, known as COVID-19, for the first time in the age of social media. Today, it is undeniably the focus of most social media site conversations in the MENA region. Paying attention to what is being said about the spreading virus is important to be able to determine what […]
Working as a commercial Script writer? 6-step guide to stand out from the crowd
Who of us can’t recall any of the commercials we watched in our childhood? Don’t we still remember some music and lyrics of some TV or radio Ads? Don’t we still get attached to some Ads that can touch us and talk about how great they are with our family and friends? all this never […]
How to Deliver Successful Paid Campaigns over Social Media Channels
Social media has ingrained itself into our daily lives and developed into a potent tool for companies to reach their target market. Paid campaigns are more and more common as social media marketing grows. Paid advertising campaigns are an exquisite method to reach the correct demographic and increase traffic to your website or online business. […]
The White Lotus Effect: How TV Shows Boost Tourism and Why Businesses Should Invest in Content Over
HBO’s hit show “The White Lotus” has not only been a success for the network, but it has also had a significant impact on the tourism industry, with travellers flocking to the luxurious Four Seasons hotel featured in the series. This phenomenon serves as a prime example of how companies can benefit from investing in […]