Are Deepfakes Taking Over TikTok?
As I was scrolling through TikTok one day, I came across a video featuring Keanu Reeves doing the latest TikTok trends. However, something about the video seemed off – the facial expressions and mannerisms didn’t quite match up with what I expected from the actor. My curiosity piqued, I dug deeper and discovered that the […]
What are Over-The-Top Services and White-Label Apps in a Nutshell?
Living the american dream had a lot of meanings, but one thing that America definitely managed to conquer was the art of entertainment and how content was produced, distributed and consumed. Coca-Cola, denim jeans, and television dinners in post-war America. Families ate their dinners while watching TV – this was a normalized trend across America […]
How COVID-19 will change the ‘New Normal’ for Film & Advertising
The COVID-19 outbreak which began in Wuhan, China in December 2019, caused by a newly discovered coronavirus, has currently, as we’re all aware, brought the world to halt. The severity of the worldwide chaos that was caused by this virus, is something that humanity has never endured in the past. We are all, collectively, watching […]
Creating an effective ad during the lockdown
When the discussions began between Bustop, the creative agency in-charge, and Boubyan Bank, on the 10th of March, the excitement to film the Ad was overwhelming. Unfortunately, on the 12th of March, the Government of Kuwait initiated a partial curfew for the country, to contain and control the spread of the Coronavirus, which was already […]