10 Must-Have Marketing Automation Tools to Empower Digital Marketers

In the dynamic world of digital marketing, staying ahead of the competition requires more than just creative strategies and captivating content. To truly excel, marketers need the right set of tools to automate and optimize their efforts. Marketing automation platforms have emerged as a game-changer, empowering digital marketers to achieve more with less effort. Among […]

Unveiling the Power of SEM and SEO: A Digital Marketer’s Guide

In the realm of digital marketing, two powerful strategies often take center stage: Search Engine Marketing (SEM) and Search Engine Optimization (SEO). While they share the common goal of enhancing a website’s visibility in search engine results, they differ significantly in their approaches and methods. Understanding the distinction between SEM and SEO is crucial for […]

12 Key Components for Launching A Successful YouTube Channel

Every YouTuber’s dream is to have a successful, profitable channel that grows fast to put them on the road to fame. The good news is that no one is far from this dream; however, the time to achieve this dream may vary from one channel to another. Therefore I thought to share essential aspects of […]

Advertisement Without Filming

It all started on Tuesday, the 10 of March, the day the Ramadan announcement ideas were presented to the management of Boubyan Bank. The idea was pitched to the administration and approved on the same day. Everyone was filled with joy, I personally really loved the idea and was very eager to implement it. Immediately, […]

How to Boost Instagram Feed Video Ads for App Install Campaigns

With Instagram ads around, Facebook has offered advertisers an amazing platform. And you can just get started using Facebook Ads Manager! Take a quick look at why you should seriously consider Instagram advertising and the different ad formats that are available. WHY YOU SHOULD CONSIDER INSTAGRAM ADS INSTAGRAM AD FORMATS The Instagram photo and video […]

Picking the right social media platform for advertising

Social media has consolidated its position as an essential platform for advertisers to connect with their clients. According to the Interactive Advertising Bureau, domestic advertising revenue in social media increased impressively 55 per cent last year alone, from $7 billion to $10.9 billion. This figure will rise to $15 billion in 2017 eMarketer predicts. The […]

Don’t just sit there! Start social media advertising!

Social networking refers to websites and applications designed to enable users to exchange content in a fast, effective and real-time manner. Having posts all over the world in just a few moments can only be done by social media. Promotional platforms offer in different ways, but in the shortest time, social media can allow ads […]

Our Digital Advertising Team is Google Certified!

You’ve probably heard about many ad servers on the market, and about all the free or paid solutions. Of those choices, we will concentrate on the product that we can attest to being the most beneficial of all of them, the Google ad server (DFP). Double Click for Publishers a.k.a DFP, now renamed to Google […]

5 Details You Really Need to Learn About the COVID19 Social Media Outbreak

The world is witnessing a global pandemic, known as COVID-19, for the first time in the age of social media. Today, it is undeniably the focus of most social media site conversations in the MENA region. Paying attention to what is being said about the spreading virus is important to be able to determine what […]

15 Tips for non-designers

1 – Limit your typefaces. Even for aesthetical purposes it better to have a font that is visible to the reader. It can be jarring to the reader if the message is not conveyed clearly and having too many different fonts in one digital artwork can throw off the reader as it deters the attention. […]