How to Deliver Successful Paid Campaigns over Social Media Channels
Social media has ingrained itself into our daily lives and developed into a potent tool for companies to reach their target market. Paid campaigns are more and more common as social media marketing grows. Paid advertising campaigns are an exquisite method to reach the correct demographic and increase traffic to your website or online business. […]
The White Lotus Effect: How TV Shows Boost Tourism and Why Businesses Should Invest in Content Over
HBO’s hit show “The White Lotus” has not only been a success for the network, but it has also had a significant impact on the tourism industry, with travellers flocking to the luxurious Four Seasons hotel featured in the series. This phenomenon serves as a prime example of how companies can benefit from investing in […]
What Business owners need to know about “Brand Awareness” Campaigns?
You own a company or business and wonder how to convince customers to choose your brand blindly? Finding it hard to gain their trust even though you offer good quality? In this article you will know how a well-planned “Brand Awareness” campaign can change your business to win your customers’ loyalty. One simple definition of […]
How to add to your corporate video production projects?
Most businesses and proprietors in the global market today are looking for various ways to advertise or market their businesses. There’s no arguing that in the world of content, video posts are a straight winner against images. In a limited (or unlimited, even) time frame that videos have to offer, businesses, owners, or marketing teams, […]
Ok, you’ve made a short film, now what?
Isn’t it the best feeling when you finish a short film that you’ve been working on for months on end? It’s like a precious baby being hatched and now is ready to be seen by the world. But then you ask yourself; but now what? In this blog, we will be giving you insights into […]
What are Over-The-Top Services and White-Label Apps in a Nutshell?
Living the american dream had a lot of meanings, but one thing that America definitely managed to conquer was the art of entertainment and how content was produced, distributed and consumed. Coca-Cola, denim jeans, and television dinners in post-war America. Families ate their dinners while watching TV – this was a normalized trend across America […]
How COVID-19 will change the ‘New Normal’ for Film & Advertising
The COVID-19 outbreak which began in Wuhan, China in December 2019, caused by a newly discovered coronavirus, has currently, as we’re all aware, brought the world to halt. The severity of the worldwide chaos that was caused by this virus, is something that humanity has never endured in the past. We are all, collectively, watching […]
Creating an effective ad during the lockdown
When the discussions began between Bustop, the creative agency in-charge, and Boubyan Bank, on the 10th of March, the excitement to film the Ad was overwhelming. Unfortunately, on the 12th of March, the Government of Kuwait initiated a partial curfew for the country, to contain and control the spread of the Coronavirus, which was already […]